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But one group of males fared particularly well outside of their race: Asian and Latina women showed above average odds of “liking” profiles featuring white men.
For guys, things were a bit more complex: Asian and Latino men expressed a preference for women of their own race, while white men slightly preferred Asian women over caucasian women.
Russell's views and comments have fueled internet outrage, to the point that what he's doing feels a bit like performance art; he may even be saying stereotypically racist things to incite anger and draw more attention to his site.
"I knew there was some potential for backlash, but I'm not going to dodge it," he told the Washington Post.
Hundreds of people in Utah have signed up for Where White People Meet.com, a dating site geared toward white people, according to The Salt Lake Tribune.
More distressing than the existence of this fringe service is the racism that plays out on mainstream dating sites every single day.
The unfortunate truth is that many online daters show a significant preference for their own race—and white men, per the freaking usual, tend to get favorable treatment.